"True Grit: Surviving (and Thriving) Through the Coming OTT Winter"
Statistics on the consumption of online video continue to skyrocket, but viewing data alone doesn't provide us with an accurate assessment of the current or future profitability or size of the OTT video service business.
This paper digs into the details of the OTT market today, explores the evolution of OTT and provides you with a framework to build your own OTT playbook.
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